Five Questions with Jump Media Newcomers

The team at Jump Media welcomed two new public relations professionals to the squad this summer, and we are excited for our blog readers to get to know them better. Tori Bilas and Kara Pinato Scro bring their own sets of professional qualifications, but they are also pretty rad people. We asked them each the same five questions to give you an opportunity to learn a little more about who they are, what they do, and how they find inspiration.

On the Job with Nicole Lakin

We kicked off a series of looks into the professional side of the equine industry on The Blog this month. The following is the next edition from Nicole Lakin, the founder and CEO of barn management software BarnManager.

Turning Professional Isn’t For Me…Now What?

I often hear from people I have encountered throughout my time in the horse industry, and they almost always tell me that I have their dream job. I can only assume they follow my social media channels and see me ringside at competitions in all corners of North America and beyond, interacting with their childhood heroes, meeting four-legged royalty, and living out an equine-inspired professional fantasy.

Meet Our Clients: Equine Elixirs

Equine Elixirs has become one of the most trusted equine supplement brands on the market. Founded by Elizabeth Ehrlich, the company takes pride in creating all-natural, show-safe supplements that help combat a variety of health issues many horses face. It has been exciting to be a part of Liz’s journey with Equine Elixirs over the past two years as she has launched four new products to join her flagship offering, Ulceraser.

In Focus: Simon Stafford

I have always enjoyed taking photos and began doing equestrian sports photography after meeting my wife, Jenn Ward, one of Jump Media’s founders. She saw my photos, thought I had a good eye, and encouraged me to explore photography professionally.

Meet Our Clients: Sloane Coles and Spring Ledge

Horses are a family business for the Coles. Sloane Coles spent her childhood riding in the rolling hills of Virginia, and grew up to answer a call to the show ring. Based out of her family’s farm, Spring Ledge in The Plains, VA, Sloane’s business is home to a thriving group of junior, adult, and amateur riders.

In Focus: Emily Randolph

I don’t recall exactly when I first fell in love with photography. If I had to guess, it was around the time that I was developing film in my high school dark room and never leaving home without my lime green Fujifilm point-and-shoot digital camera. It was always tucked in my bag next to my phone, because remember when they weren’t one and the same?

Video: 10 Questions for Jump Media

What inspires the Jump Media team? How do we get through the work day? Which famous horse would our team members love to ride? We've been enjoying Vogue's "73 Questions" series and put our own twist on these rapid-fire Q&A videos. Check out the video below to get a better sense of who we are at Jump Media!

In Focus: Lindsay Brock

It wasn’t until she was 25 that Lindsay Brock picked up a DSLR camera and started shooting. The first shot came from a horse show in the California desert and, from then on, two of her passions would forever be intertwined: horses and photography.

Meet Our Clients: Julia Tops and Zeidler Farm

In honor of Mother’s Day, this month’s featured client is a terrific mother-daughter duo!

Julia Tops is the daughter of Canadian Show Jumping Team veteran Tani Zeidler (and Jan Tops, Olympic gold medalist for The Netherlands). Given the combined talent of her parents, it is not surprising that Julia excels in show jumping, but in the saddle isn’t the only place where Julia is successful. The 22-year-old is currently completing a rigorous one-year master’s program for Development Studies through the prestigious London School of Economics in England.

Who Got It Right: Equestrian PR Successes During Covid-19

Since the World Health Organization (WHO) declared coronavirus (COVID-19) a pandemic on March 11, Public Relations (PR) professionals have been in messaging overdrive. Not since the Great Recession of 2008 have we been so broadly impacted by a singular issue. Even more so than before, clients have been turning to us for strategic communication approaches for stakeholders during an immensely trying time.

National Help a Horse Day

April 26th marks National Help a Horse Day! This designated holiday encourages horse lovers and advocates to protect abused and neglected horses. One such organization that works every day to fulfill this mission is Days End Farm Horse Rescue (DEFHR) in Woodbine, Maryland. The nonprofit was created 31 years ago, and since then has rehomed more than 2,600 horses.

A Look Back at 2019 with Jump Media

We spend our days ringside at horse shows, balancing a work-from-home lifestyle, and promoting clients that span the industry of horse sport. 2019 was a year of growth for Jump Media, and we can't wait to see what 2020 has waiting. First, here's a look back at some special moments from 2019 with the Jump Media team.

On the Rail: Cute Minis For a Cause

How do you stop busy city commuters in their tracks? Lead three adorable dwarf miniature horses onto the sidewalk. Braveheart, Clover, and Sugar have been getting a lot of attention at the Washington International Horse Show. They are at WIHS representing The Peeps Foundation, a 501c3 organization dedicated to helping any miniature horse in need, and they are inspiring squeals of delight and plenty of petting from everyone who encounters them.

D.C. Like A Local: Experience The Washington International Horse Show Like A D.C. Native

October 22, 2019 – Horse shows are often all-consuming with limited options for dining, entertainment, and shopping. The Washington International Horse Show (WIHS), presented by MARS EQUESTRIAN, is special as it’s positioned in the middle of Washington, D.C., one of North America’s most dynamic and bustling cities. The location provides athletes, horse sport fans, and visiting spectators the opportunity to immerse themselves in the local scene.

On the Rail: WIHS is Going Green!

Did you know that Washington, D.C., instituted a ban on single-use plastic straws in 2019? It’s part of the city’s effort to go greener, and the Washington International Horse Show (WIHS), presented by MARS EQUESTRIAN, is following the trend with the Green Is The New Blue Program.

Jump Media Is Hiring!

September 19, 2019 – Wellington, FL – Jump Media, one of equestrian sport’s largest public relations agencies, has openings for two experienced team members. While Jump Media is based in Wellington, Florida, there is opportunity to work remotely.

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